Lotfi Sidirahal, founder of Atelier Pod, identifies himself as an author of identities. He belongs to an exclusive elite of designers often called upon to design luxury branded hotels and resorts across the globe.
The French Moroccan architect graduated from the “Ecole Spéciale d’Architecture” in Paris, had been accustomed to early recognition in the design world. At the young age of 22, his foremost research and prototypes were displayed in renowned art centers and exhibitions worldwide, and featured in a number of influential publications.
His innovative approach challenging the field’s many limitations, and his profound understanding of the luxury brands universe, allowed him to become one of the most reputable contemporary Designers in international hospitality.
He is today sought after by prestigious operators such as Accor, Four Seasons, Radisson, Anantara and Fairmont, to each of which he insures signature works in accordance with their brand image, surrounding culture, and an everlasting guest experience.
In 2015, he was awarded two prizes in architecture and Interior Design at the Milan « A design Awards » the world’s largest annual juried design competition and in 2017 he received at Unesco in Paris the Versailles Prize for best hotel in Africa and West Asia.